Mike Baur is an entrepreneur who is the co founder of a company called Swiss Startup Factory. The company was founded in 2014 and was formed with the objective to assist businesses in finding ways to maximize their success. Baur has been able to establish this company as one of the best consulting companies in Switzerland. As well as being an entrepreneur, Mike has also been actively involved in investing. He has invested in a number of startups over his career which has allowed him to establish a considerable portfolio. Before Mike Baur became an entrepreneur and investor, he spent many years in the banking industry. With his experience, Mike has proven to be among the most successful business professionals in Switzerland.
When Mike began his career, he worked in banking where he would frequently assist start up entrepreneurs. When he was working in the banking industry, Mike met with many individuals who were looking to start up a new company. Many of them needed capital in order to start their companies as well as make them grow. With his assistance, Baur would get businesses the capital they need in order to reach their goals. Along with providing capital in the form of loans, Mike would also provide financial advice and guidance to businesses so that they will be in position to get profitable and minimize their financial risk when starting up.
After spending over two decades in the banking industry for over twenty years, Mike would move on to pursue a career in investing. Baur spent ten years investing in a number of new companies that were starting up. Investing in startup companies enabled Mike to accumulate first hand experience with these types of companies as well as earning a considerable amount of money. Investing in startup businesses allowed Mike to establish a considerable income as well as make high profits. His experience with startup investing would propel him to starting up his own company.
Baur so founded Swisss Startup Factory which would specialize in providing coaching and mentorship to startup companies. The company has a very innovative business model where entrepreneurs can pitch their idea to Mike and his company. Upon approval, Mike would then provide them with advice and assistance on a number of issues that entrepreneurs face such as financing, marketing products and providing better service. Within a few years, Mike has been able to build Swiss Startup Factory into a prominent company. Swiss Startup Factory is yet another successful endeavor for Mike during his business career.
If your a techie who’s also a news junkie then odds are you’ve heard of NewsWatch TV. The AMC show is approaching nearly 30 years since it launched on air in 1990 and has provided it viewers with news, reviews, information and tips for technical products. Featuring not only some of the biggest name brands in the industry the award winning show has also featured some big name celebrity appearances for their audience as well. The Rock, Chris Pratt, Mila Kunis and Will Smith just to name a few.
The review show has found success by being able to partner up with brands and performing in depth informative reviews of their products. What has made them so effective and successful is they have been able to perfectly target the just the right audience in the market. The show reaches 95 million houses in America and their social media platforms have exploded with followers over the past several years. This has really resulted in a win win for both the sellers and customers. High quality informative videos presented to the right target market has accumulated millions of dollars in sales of the products they review.
One of the attractions for brands to work with NewsWatchTV is they can do it at a fraction of the cost it would normally be for a major television commercial or video. This is because of NewsWatchTV’s direct approach to a market they know very well. When you put the right product in front of the right person with the right message, conversions and sales will increase every time. This enables even smaller start ups to get national exposure they would have otherwise never been able to afford. The big brand companies like to take advantage of this as well because who doesn’t want more for less?
Jim Tananbaum is the founder and CEO of Foresite Capital. The firm which specializes in identifying emerging healthcare leaders and helping them grow profitably, supplying capital, networks and information was founded in 2011. From Jim’s interview with INC42, he reveals how he came up with the idea for starting Foresite Capital. From his 25 years […]